Privacy Policy

1. Who We Are and What This Policy Covers

Live Laman, LLC, a Virginia limited liability company doing business as 80/20 Bodi ("Company," "we," "us," "our"), is committed to protecting your privacy and safeguarding your personal information.

This Privacy Policy explains how we collect, use, share, and protect personal information when you visit 8020bodi.com (the "Website"), book a session, purchase a service, or otherwise interact with us (collectively, the "Services").

By using the Website or submitting your information to us, you consent to the practices described in this Policy.

2. What We Mean by Personal Information

"Personal information" means information that identifies you or could reasonably be used to identify you — including your name, email address, phone number, mailing address, payment details, and information about your health and fitness.

It does not include information that has been anonymized or aggregated such that it can no longer reasonably be linked to you.

3. Information We Collect

3.1 Information You Give Us

• Contact details — name, email address, phone number, and location, submitted through our contact form, booking pages, or by email
• Booking information — the service you booked, appointment date and time, and any notes or questions you provide
• Account and program information — details you provide when enrolling in a coaching program or signing an agreement
• Communications — the content of emails, messages, and form submissions you send us

3.2 Health and Wellness Information

To deliver our services safely, we collect information about your health and physical condition. This may include your fitness level, training history, injuries, physical limitations, medical conditions, medications you are taking, dietary preferences and restrictions, sleep and stress patterns, body measurements, and progress photos or form videos you choose to submit.

This is sensitive information and we treat it accordingly. See Section 8 for important information about how it is and is not protected.

3.3 Information Collected Automatically

When you visit the Website, we automatically collect technical information including your IP address, device type, browser type and version, operating system, referring website, pages viewed, and time spent on each page. See Section 6 for details on cookies and analytics.

3.4 Payment Information

We do not collect, store, or have access to your full payment card details. Payments are processed by Stripe. We receive only limited transaction information — such as the amount, date, service purchased, and the last four digits and card type — for accounting and support purposes.

4. How We Use Your Information

We use your personal information to:

• Provide, schedule, and deliver our coaching, training, and stretch therapy services
• Design programming appropriate and safe for your condition, history, and goals
• Process payments and manage subscriptions and packages
• Prepare, send, and store service agreements and waivers
• Communicate with you about your sessions, programs, and account
• Respond to your inquiries and provide support
• Maintain records required for legal, tax, insurance, and professional purposes
• Understand how the Website is used so we can improve it
• Comply with legal and regulatory obligations

We do not sell your personal information. We do not share it with third parties for their own independent marketing purposes.

5. Your Consent

We collect and use your personal information with your consent, unless otherwise permitted or required by law. Where we intend to use your information for a purpose not described in this Policy, we will seek your consent first.

You may withdraw your consent at any time by contacting us at info@8020bodi.com. We may require proof of identity before acting on the request. Withdrawing consent may mean we can no longer provide some or all of our services to you, and certain information will be retained where necessary to meet legal, tax, or contractual obligations.

If you provide us with personal information about another person, it is your responsibility to have obtained their consent.

6. Cookies and Analytics

The Website uses Google Analytics to understand how visitors find and use the site. Google Analytics sets cookies and collects information including pages visited, session duration, approximate geographic region, device and browser type, and referral source. This information is used in aggregate to improve the Website.

Google's handling of this data is governed by the Google Privacy Policy at policies.google.com/privacy. You can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.

You can also configure your browser to refuse cookies or alert you when cookies are being sent. Some parts of the Website may not function properly if you disable cookies.

We do not currently run advertising pixels or cross-site advertising trackers on the Website. If that changes, this Policy will be updated.

7. Who We Share Your Information With

We share personal information only with service providers who help us operate the business, and only to the extent needed for them to perform their function. Each maintains its own privacy policy governing its handling of your data.

We may also disclose personal information where required by law, in response to valid legal process, to enforce our agreements, to protect the rights, property, or safety of the Company or others, or in connection with a merger, acquisition, or sale of business assets.

8. Health Information and HIPAA

Health and wellness coaching, personal training, and stretch therapy are not HIPAA-covered services, and the Company is not a covered entity or business associate under HIPAA. Information you share with us about your health is not protected health information under that law.

We treat this information as confidential and limit access to it. However, you should understand that:

• Electronic communication, including email, messaging apps, and video calls, may not be fully secure
• Confidentiality cannot be guaranteed in the context of legal proceedings
• We may disclose information where we reasonably believe there is a risk of danger to you or another person, or where disclosure is required by law

If you require care governed by HIPAA, please consult a licensed healthcare provider.

9. How Long We Keep Your Information

We retain personal information for as long as needed to provide services to you and for a reasonable period afterward, and thereafter as required for legal, tax, insurance, and record-keeping purposes.

• Signed agreements and waivers are retained for the length of the applicable statute of limitations in Virginia and are not deleted on request while that period runs
• Payment and transaction records are retained as required by tax law
• Contact and inquiry records for prospects who do not become clients are retained for a limited period and then deleted
• Program and health information is retained for the duration of the coaching relationship and a reasonable period afterward

10. Your Rights and Choices

Depending on where you live, you may have the right to request access to the personal information we hold about you, request correction of inaccurate information, request deletion of your information, object to or restrict certain processing, and receive a copy of your information in a portable format.

Residents of California, Virginia, and other states with comprehensive privacy laws may have additional rights, including the right not to be discriminated against for exercising them. We do not sell personal information or use it for targeted advertising.

To exercise any of these rights, email info@8020bodi.com. We will respond within the timeframe required by applicable law. We may need to verify your identity before acting on a request, and some information must be retained as described in Section 9.

11. Marketing Communications

We may send you emails about your sessions, programs, agreements, and account. These are transactional and necessary to deliver the service — you cannot opt out of them while you are an active client.

If we send promotional emails, every one will include an unsubscribe link. You may also opt out at any time by emailing info@8020bodi.com. Opting out of promotional email does not affect transactional messages.

12. Security

We use commercially reasonable safeguards to protect personal information, including access controls, encrypted connections, and reputable service providers who maintain their own security standards. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

If we become aware of a breach affecting your personal information, we will notify you as required by applicable law.

13. Children's Privacy

Our Services are intended for adults. We do not knowingly collect personal information from anyone under 18 years of age. If you believe a minor has provided us with personal information, contact us at info@8020bodi.com and we will delete it.

14. Third-Party Links

The Website may link to third-party sites and platforms, including Stripe, Calendly, and Trainerize. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing information.

15. Changes to This Policy

We may update this Policy from time to time. The "Last Updated" date at the top reflects the most recent revision. Material changes will be communicated by email or a notice on the Website. Continued use of the Services after the effective date constitutes acceptance of the updated Policy.

16. Contact Us

Questions, requests, or concerns about this Privacy Policy or your personal information:

Live Laman, LLC d/b/a 80/20 Bodi

Arlington, Virginia

info@8020bodi.com